Local Presence Management
Follow these tips to ensure your content looks great on search and social networks:
- Add SEO titles and descriptions to pages – Make SEO titles and descriptions concise and consistent across every page. Pay attention to how you begin descriptions, as social media platforms have character limits and may only display the first sentence or two.
- Add SEO titles and descriptions to collection items – Add SEO titles and descriptions to individual blog posts, products, events, and portfolio sub-pages. For other collection items, write their titles and descriptions as you’d like them to display in social posts.
- Add an SEO site description – Add an SEO site description to represent the main idea or purpose of your site or brand. This may display in some social posts.
- Add the images you want to display – Add images to appear with your posts. The image that displays depends on where it was uploaded to your site.
- Adding this content is an overall best practice for your brand, as some of this information could also display in search engine results and when you share a URL from your site in text messaging applications.